Outcome Vs Behavioural Goals

We focus the majority of our energy on OUTCOME goals, and get frustrated if we don’t achieve them. This is especially true when it comes to our health, a lot us fixate on OUTCOME goals, such as:

-       I want to lose x lbs

-       I want to have a lean physique

-       I want to bench press x lbs

-       I want to stop drinking / smoking / binging

These describe how we WANT things to be at the END of the process, which is useful to give us a direction… but we can’t stop there and expect that we’ll just get there someday, somehow.

Simply WANTING something isn’t enough.

For example, you can’t make your arms bigger or your stomach flatter, but you can control what you do (your behaviours), in order to get what you want.

This is why behavioural goals are so important to focus on. They are the actions we have control over.

Behaviour goals are:

  •  a commitment to do a specific set of actions or tasks.
  •  things you do consistently and regularly to reach your outcome goal.



1. Outcome goal: I want to be able to do 20 pull ups

Behavioural goal: I’ll practice doing 10 pull ups each day, and add a pull up every week.


2. An example of someone on a habit-based coaching programme

What is the outcome you want to achieve from this programme?

Lose 10-20lbs, and live a healthier lifestyle.

What are the behaviours that will lead to your desired outcome?

  • Giving myself 20 minutes each day to do my lessons and checking in with my habit for the day.
  • Walk or cycle back from work each evening / get myself to the gym or a class 3x a week
  •  Sticking to my 2 anchor habits at each meal


Remember… you can’t control the outcome, but you can control the behaviours that when done consistently, will get you to your desired outcome.


Tomorrow I’ll go a little further into how you can get ANYTHING, by building behavioural goals.


Stay Healthy and Happy